I read this for Mark Zuckerberg’s book club, A Year Of Books. I love Pixar movies and I’m a business student grad, so Creativity, Inc was really appealing to me because it tells the history of Pixar and explains how they do business. There is a lot of great advice in the book for companies (mostly creative companies but really all kinds of businesses could learn a thing or two from this book) and just overall has a good lesson for people in general. Don’t be afraid to make mistakes, being candid is important, change is good and typical hierarchy needs to be challenged. I felt Ed Catmull was frank about his experiences and was just honest about how he felt when he was new at managing people. The book goes over the same themes in different situations showing how they continued to help Pixar, it can feel a bit repetitive, but it serves a good purpose to show how what made Pixar work continues to make them work.